The NFL is pushing hard to increase girls flag football participation, and that effort is working at the high school level as it is one of the fastest growing sports at the prep level. The league is taking advantage of its huge platform during the Super Bowl tonight to run a fun two-inute ad entitled “Flag 50,” and it is pretty cool.

The Houston Texans launched their girls' flag football program in the Houston area in 2023 to help "create equitable opportunities for young female athletes." They now plan to bring the program to two Austin-area school districts.

Flag football is one of the fastest-rising sports in the United States and will be a part of the 2028 Olympics in Los Angeles.

Women's flag football got its moment in the mega-sized Super Bowl spotlight this week in New Orleans, as the NFL moves to harness the momentum of women's sports in the United States. With flag football,

Flag football is set to be part of the 2028 Olympics in Los Angeles, and is growing in popularity as a high school sport in the United States. The success of both of these iterations of flag football,

Meet Cecilia "Cece" Beauchamp, a senior at Bronx High School of Science who is making waves in flag football—and beyond. As co-captain of her team and a three-sport varsity athlete, Cece has been named one of eight finalists for the NFL Latino Youth Honors Program,