Demna Is the New Artistic Director of Gucci
With Gucci’s strengthened foundations as a springboard, Demna will lead the House towards renewed fashion authority and enduring cultural relevance.” The news broke on Thursday, just over a month after it was announced that Sabato De Sarno—who took over Gucci after Alessandro Michele’s departure in 2022 —was done with the brand.
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The great Gucci reset is here. On Wednesday, the Italian fashion house named Demna, the mononymic designer who transformed ...
Demna Gvasalia’s provocative work for Balenciaga rubbed many the wrong way. But he could offer struggling Gucci a jolt of the rude energy it needs.
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