One of the best value-for-money bottles you can get your hands on, the Johnnie Walker Black Label is a great entry point to ...

With only 888 bottles ever produced, the Johnnie Walker Blue Label Ultra release is an extraordinarily rare expression of ...

Luxury lifestyle brand, Perfect Moment, and global leader in beverage alcohol, Diageo, debut Johnnie Walker Blue Label Ice Chalet Scotch Whisky at global après-ski events. Perfect Moment’s Ice ...

Johnnie Walker Blended Scotch Whisky launched a 'hole-in-one' challenge, rewarding golfers who achieved the ultimate shot with a bottle of Scotch. Just as Johnnie Walker Blue Label is crafted from ...

Now, as whisky fans increasingly seek exclusive, tailored offerings, the Johnnie Walker Vault reflects this exciting new chapter by uniting bespoke blends, collaborations with cultural icons and ...

Diageo is to take the “fruit-forward” Johnnie Walker Black Ruby whisky into more markets. The company tested the Scotch in cities including Mexico City and Sydney last year. Diageo said the ...

This case study explains how Johnnie Walker, the scotch whisky brand, reversed its decline in India by appealing to younger consumers with a brand extension. We’re long-term subscribers to WARC and it ...

Johnnie Walker, the world-class Scotch whisky brand, is celebrating the 94 th anniversary of its presence in Thailand by launching Johnnie Walker Blue Label Bangkok Edition. Packaged in a sleek ...

An evening of sophistication, ambition, and rare whisky unfolded as entrepreneur Dean Munene, Managing Director of Volve ...

For over a century, Johnnie Walker Blended Scotch Whisky has been woven into the fabric of golf, cementing itself as the go-to Scotch for celebrations big and small. The iconic brand is keeping ...