Net Promoter Scores (NPS) first became popularised in the 2000s. In a 2003 article in the Harvard Business Review titled "The One Number You Need to Grow", the scoring systems' founder, Frederick ...

Since it was first discussed in the Harvard Business Review in 2003, the Net Promoter Score (NPS) has been a crucial metric ...

The Net Promoter Score (NPS) is the most widely used measure of customer loyalty. More than two-thirds of Fortune 1000 firms report using it (Kaplan, 2016). At its core is a single loyalty question: ...

Based on work by Fred Reichheld (Bain & Co) Net Promoter Score (NPS) is a metric that companies use to measure customer satisfaction and, in turn, to inform issues such as brand health and growth ...

Inspirato Incorporated, a luxury vacation club, has announced its impressive 2024 Net Promoter Score (NPS) of 71, reflecting strong customer satisfaction and loyalty. The NPS measures how likely ...