At Nielsen, Business Resource Groups (BRGs) play a critical role in nurturing a culture grounded in our values of inclusion, ...

An estimated 127.7 million viewers tuned in for Super Bowl LIX on Sunday, February 9, according to Nielsen, making it the ...

Radio accounts for anywhere from 47% of daily ad-supported audio time (among people 18-34) to 74% (among 35+), while podcasts ...

New York – February 7, 2025 – Nielsen, a global leader in audience measurement, data and analytics, today announced that ...

The Super Bowl marks a major moment for co-viewing but it’s not the only TV programming people watch together.

Car radio remains a significant platform for audio consumption in Norway. In 2024, an average of 1,626,000 Norwegians (33.4% ...

The fires in Los Angeles at the start of 2025 highlight the importance of multiplatform audience strategies for local media.

Unlock independent third-party data to measure, analyse and optimise your ad campaigns to maximise your media investment with ...

Paramount Global and Nielsen, a global leader in audience measurement, data and analytics, have signed a new, multi-year deal, effective immediately. The partnership includes measurement for all ...

New York – February 3, 2025 – Nielsen, a global leader in audience measurement, data and analytics, today announced its Out-of-Home (OOH) measurement now covers 100% of the US contiguous television ...

Multi-year deal includes Local TV and OTT measurement for stations across the country ...

Nielsen, a global leader in audience measurement, data and analytics, and Hubbard Broadcasting have announced a new multi-year agreement for Local TV measurement of their services in the ...