Danone’s digital-first Super Bowl approach helps brands like Oikos and STōK Cold Brew Coffee tap into health and viewing ...

From Ad Age’s count, only four celebrities starring in this year’s Big Game ads are openly part of the LGBTQ+ community: ...

The AI Super Bowl, with multiple tech giants clamoring to advertise advanced chatbots, already had its first big fumble, ...

Burger King denied terminating its social media contract with Dentsu, despite a post on the fast food chain’s Instagram ...

Ad Age asked its Diversity Council which Big Game spots, past and present, stood out for diverse representation and inclusive storytelling.

Marketing and agency leaders break down the chaotic social media field and how it is impacting their Super Bowl plans.

After showing up with a national in-game commercial last year, e.l.f. is running a livestream throughout the Super Bowl and ...

The idea is that everyday people can transform by using Bosch products—Banderas and “Macho Man” are the embodiment of those ...

Also: Paramount and Nielsen make nice, the latest on ad industry employment, macroeconomic news and data in a nutshell, and ...

U.S. advertising employment started the year with a small gain of 300 jobs in January; Omnicom’s U.S. employment fell by 11% ...

Bradshaw and Norell’s ad “Abduction,” which features an extraterrestrial tug-of-war between an alien and a UFO fanatic over a ...

Rae then takes a literal million steps to reach the tax preparer’s office, which ends up being closed. She then awakes from ...