Hurry, get 50% off Kylie Jenner's color-changing lip tint and Tracee Ellis Ross' curl gel—only for 24 hours at Ulta. Plus, ...

Tracee Ellis Ross wore a full face of Merit Beauty makeup to a 2025 Oscars afterparty. Her makeup artist used the brand’s Solo Shadow Matte Eye Color, which Martha Stewart has used, as well as a lip ...

I am 58 with some creasing and under eye wrinkles. I was worried that the concealer wouldn’t do well with mature skin. I was surprised to find what an amazing job it did! The brush it came with ...

Merit’s Minimalist Complexion Stick Foundation has been used by Martha Stewart, Tracee Ellis Ross, Laura Harrier, and Ayo ...

While Merit’s new Signature Lip Liner just dropped on Tuesday — along with a Lip Duo featuring the brand’s Shade Slick Tinted ...

Cameron Diaz wore Merit Beauty’s cream blush during Paris Fashion Week. She’s previously called the cream formula her “favorite.” It’s also been used on other stars including Sarah Jessica Parker, ...

From O’Shea Jackson Jr. and Ice Cube to Blue Ivy Carter and Beyoncé, these celebrities look exactly like their parents.

And the in-demand lip liner was all over awards season earlier this year, popping up on Ayo Edebiri at the Sundance Film Festival and both Tracee Ellis Ross and ... s Great Skin Instant Glow ...

Fenty Beauty is the gold standard of celebrity beauty brands. Wildly successful, innovative, and cool, Fenty offers products ...

As the fragrance category continues to swell, players like Claudia Sulewski's Cyclar, Kitsch and more are differentiating ...