Gen AI is a new and fast-moving technology. That leads to persistent misconceptions about what it can do—and what it needs to ...

As smartphone hardware innovation stagnates, Apple and Samsung are touting AI-powered software upgrades, but consumer ...

AI tools from Daivid, Alembic and Wpromote are helping brands reduce wasteful ad spend in the profligate age of generative AI ...

GenAI has made waves across every company, and marketing is one of the core disciplines navigating the choppy waters.

AI startup Hightouch has raised $80 million on a $1.2 billion valuation for marketing tools powered by machine learning and ...

AI marketing is outpacing regulation. Brands must lead on consent, transparency, and ethics—or risk consumer backlash, legal ...

Our latest survey of 300 director-level and higher marketing leaders reveals a striking insight: 94% feel prepared to optimize for AI search, with 42% considering themselves “very prepared. “As the ...

Artificial intelligence is transforming social media management for small and medium-sized businesses, helping them enhance ...

Have you switched to the new PPC mindset? PPC experts discuss when AI should be used but also when human intervention is still needed.

Changing Role in Digital Marketing Khushboo, a global digital marketing expert with over five plus years of experience ...

While the immediate post- ChatGPT era was all about chasing OpenAI, the current situation for AI firms is more conventionally ...

The Rise of AI in Video Marketing According to Wyzowl, video content has become the backbone of digital marketing, with 91% ...