The title for the most fast food outlets in the world no longer belongs to McDonald’s - and the chain that took its top spot ...
Who is this new fast food titan? Well, chances are, if you reside in the United States, you've never heard of Mixue Bingcheng ...
Outside of Asia and Australia, this fast food drink empire is a little known entity. But as its expansion eclipses Starbucks, ...
Restaurant chains appear to be using various incentives to get their franchisees to build more units. But the best ...
Widespread dining room closures forced sit-down operators to embrace convenience. But consumers still want an experience too.
Mixue is a fast-growing cash cow, banking on China's shifting labor dynamics to take on the likes of McDonald’s and Starbucks ...
Chinese food and beverage brands are gaining ground across Southeast Asia, offering alternatives to big name American chains ...
Chinese food and beverage brands, like Mixue, are expanding rapidly in Southeast Asia, surpassing American giants such as Starbucks and McDonald's in store numbers. Mixue thrives on affordable ...
Chinese food and beverage brands are gaining fans across Southeast Asia, offering alternatives to big name American chains ...
In a small and bustling ice cream shop in in the Indonesian capital Jakarta, a steady stream of customers wait for sweet ...
Chinese bubble tea and ice cream giant Mixue has overtaken McDonald’s and Starbucks to become the world’s largest food chain.
Move over McDonald’s and Starbucks. Mixue Bingcheng is now the world’s largest food and beverage chain.