Major League Soccer and MLS NEXT have announced details for the 2025 Generation adidas Cup, which will mark the largest and most competitive tournament to date. The premier international youth ...

Lucrative Adidas Partnership Set to Boost Liverpool’s Global StandingLiverpool have secured a significantly enhanced kit deal, reaffirming their position among football’s elite. With the club ...

Liverpool’s Earnings from Nike in 2023/24 ConfirmedLiverpool have learned exactly how much they generated from their partnership with Nike during the 2023/24 season following UEFA’s latest ...

Another lifestyle collection has been announced by adidas and this time it is for the Jamaican Football Federation. The Three ...

Liverpool will join Bayern Munich, Real Madrid, Juventus, Manchester United and Arsenal in the Elite tier of Adidas teams.

Partnership will see the sports brand becoming the club's official kit partner from the 2025/26 season onwards ...