Nike teams up with Kim Kardashian shapewear brand SKIMS

The Rise of SKIMS: From Shapewear to NikeSKIMS
Towards the end of 2024, SKIMS hit another significant milestone, opening up its first physical flagship store in New York City. This venture followed successful pop-up shops in major cities over the years, indicating a strategy to enhance customer engagement through direct retail experiences.
Nike partners with Kim Kardashian's Skims shapewear brand: 'We're incredibly excited'
The sportwear company Nike, which has faced lagging revenue and relevance, is teaming up with reality TV star Kim Kardashian's shapewear brand Skims.
Nike teams up with Kim Kardashian shapewear brand Skims as it looks to reach more women
Nike's decision to partner with Skims comes as it looks to claw back market share and return to growth under new CEO Elliott Hill.
Kim Kardashian’s Skims Debuts New Shapewear to Boost Your Butt and Bust
The Kim Kardashian-founded brand has released "The Ultimate Butt" lineup of boob- and derriere-enhancing bodysuits, bras, shorts, leggings and more body-sculpting pieces.
Nike Bets Big on Kim Kardashian
More than 40 years ago, Michael Jordan helped Nike become the name in basketball sneakers. Today it’s betting that Kim Kardashian can help it do the same for women’s activewear.
Meet NikeSKIMS, the Shiny New Lovechild of Nike and Kim Kardashian's Shapewear Empire
Exciting fashion news alert: Early this Tuesday morning, Nike and SKIMS dropped a major bombshell—the two companies are launching a new brand together this spring. Cue the screams, tweets, and StockX sellers jolting awake in a panicked frenzy!
Nike Skims merges sports expertise with Kardashian shapewear for spring U.S. debut
Nike is partnering with Kim Kardashian for a new brand called "Nike Skims."The "Nike Skims," collection is based on Kim Kardashian's popular shape-wear line an
Kim Kardashian's SKIMS partners with Nike on new activewear brand NikeSKIMS
SKIMS and Nike joined forces to "disrupt the industry" and create top-notch, new activewear that works for athletes of all levels.
New York Magazine2d
The Very Best Shapewear
First things first: There’s nothing wrong with not wearing shapewear, which has a reputation for being uncomfortable — the phrase “sausage casing” came up often in interviews for this guide.
SPANX UNVEILS EXPANDED SHAPEWEAR OFFERING WITH THE LAUNCH OF SPANXSHAPE™ INVISIBLE SUPIMA® COTTON
Spanx, LLC, the global women's lifestyle brand and leader in shapewear, announces today the launch of SPANXshape™ Invisible Supima® Cotton, a first-to-market innovation in shapewear made from Supima® ...
Us Weekly2d
Brooke Schofield Wants Kim Kardashian’s ‘Fabulous’ Butt Pad Shapewear for a ‘Fatty Behind’
Brooke Schofield opened up about wanting to purchase Kim Kardashian’s padded shapewear to give herself new curves ...
FashionUnited1d
Spanx launches debut shapewear collection with Supima cotton
Women's lifestyle and shapewear brand Spanx has launched its first shapewear collection made from Supima cotton. Created in ...
Innovative Shapewear Brand, Popilush, Shines at New York Fashion Week with Show-Stopping Collection Celebrating Women's Empowerment
Popilush, the innovative female-founded brand known for its shapewear and versatile clothing, participated in New York ...