News

Hybe America Announces Distribution Partnership With Jermaine Dupri’s So So Def Recordings
The deal puts Dupri back in business with Hybe America CEO Scooter Braun, who worked with Dupri when he first entered the ...
Sportskeeda12d
"Remember this and treat BTS accordingly" - Fans react as the boy group drives HYBE to become world's fourth-largest in market capitalization
At BTS's agency HYBE’s recent shareholders' meeting, CEO Lee Jae-sang reinforced the company’s commitment to its multi-label ...
Music Business Worldwide6d
HYBE America strikes distribution deal with So So Def Recordings, founded by Scooter Braun’s mentor Jermaine Dupri
HYBE America has signed a distribution partnership with So So Def Recordings, reuniting music executive Scooter Braun with ...
DMNews7d
BTS Army vs. HYBE: The Fan Revolt Nobody Saw Coming
HYBE’s reaction to the protest was restrained but resolute. The company dismissed the Army’s accusations of using BTS as a ...
Music Business Worldwide2d
Taeho Kim, HYBE COO and BELIFT LAB President, talks ENHYPEN, ILLIT, Coachella, and superfans
In this feature, we speak to Tae-Ho Kim,  Chief Operating Officer of HYBE and President of BELIFT LAB, where he leads the ...
Jermaine Dupri Explains Deep Connection With Scooter Braun That Led To New Deal
Scooter Braun joined forces with Jermaine Dupri to bring So So Def Recordings under HYBE America’s umbrella in a deal rooted in loyalty and legacy.
Music Industry Moves: HYBE America Inks Distribution Deal With Jermaine Dupri’s So So Def Recordings
HYBE America has entered a new distribution partnership with So So Def Recordings, the label founded by Jermaine Dupri. So So ...
New BTS music may take time? HYBE CEO says artists need to 'carefully think and prepare' post military return
BTS will complete their mandatory service in June 2025, but what comes next? When will the group reunite with ARMY on stage? Here’s what HYBE CEO shares ...