Showcasing driving pleasure up to the physical limits is the BMW Group’s mission with its new high-performance test vehicle – ...

The BMW Neue Klasse platform is getting closer and closer to production, with the automaker testing the next-gen 3 Series and ...

BMW has set its sights not just on excellence but on redefining what it means to drive electric. Enter the "Heart of Joy," ...

BMW is testing "super-brain" computers in its BMW Vision Driving Experience, which the marque says will elevate efficiency ...

Sugar Chow, the virtual artist better known as "sugardesign_1" on social media, has decided to CGI present his vision for the ...

BMW’s Neue Klasse will soon hit production lines. Within those vehicles lies BMW’s Gen6 battery technology, which increases ...

The all-in-one ECU was designed in-house in the hopes of making BMW’s new EV stand above the crowd.

BMW promises its Neue Klasse electric vehicles will have 30% more range and 30% faster charging. How? BMW revealed ...

The BMW Neue Klasse concept unveiled in 2023 previewed a completely new styling direction for the Munich-based brand, but the ...

BMW has been talking up its forthcoming Neue Klasse range of electric cars since 2023, and it's now revealed more info about the key component that will shape your driving experience in those vehicles ...

The changes are immediately apparent as the M5 adopts a Neue Klasse-inspired front fascia with a shorter grille that flows ...

BMW’s strategy is to ensure that its ICE and EV products look comparable—both inside and out—but each will have a distinctive feel. To make the new EVs feel as BMW-like as possible, though, the Vision ...